A forum for the print and
digital publishing industries
- How Publishers Are Unlocking Value In Events
News that Bauer Media, publisher of the world’s biggest movie magazine Empire has partnered with sports and entertainment company AEG Europe, owners of The O2 in London.
- Time Out Editor Says Title Makes A Profit And Predicts That More Magazines Will Go Free
More paid-for titles will follow Time Out’s “freemium” model, according to the editor of the London issue of the listings title, who has also revealed that the magazine makes a profit.
- Medium Plans Publisher Monetization Within A Month, Considers Paywalls And Premium Content
Popular long-form blogging platform Medium has given the biggest hint yet as to how and when it will let publishers monetize their content.
- 2016 Yale Publishing Course To Expand Discussion On Digital Publishing Strategies
The dates for the 2016 Yale Publishing Course (YPC) have been announced and applications to attend are now being accepted.
- Facebook Is Letting Publishers Use Instant Articles To Collect Email Newsletter Signups
Facebook is letting some publishers test newsletter sign-up messages at the bottom of their Instant Articles.
- IAB Releases Ad Blocking Primer That Recommends A New ‘Deal’ Between Publishers And Consumers
NEW YORK–(Business Wire)–The IAB Technology Laboratory today released its Publisher Ad Blocking Primer, outlining the tactics publishers are successfully employing to persuade users to stop deploying ad blockers.
- The New Magic Marketing Tool: Introduce Your Archives To New Readers
If you have been in the publishing biz for a while, you have tons of great content–probably going back years, maybe decades.
- As More Publishers Join Mobile, What Should Be Their Next Step?
Mobile’s growing popularity shouldn’t take anyone by surprise.
- The Untold Story Of How Magazine Media Is Winning
The consumer, not the print magazine, now resides at the hub of the business model.
- How Curated Content Can Help Publishers Cut-Through The Content Obesity Crisis
The publisher world is experiencing an obesity crisis while the attention span of readers is thinning so publishers are moving to curated content to cut through and engage tired audiences.
- Adblock Plus Opens Up About How ‘Acceptable Ads’ Work
Publishers with more than 10m blocked ads have to pay 30% of the revenue from previously blocked ads to make it on to whitelist.
- Corporate Culture As A Competitive Advantage
Hearst Magazines UK, a subsidiary of the Hearst Corporation headquartered in London, ranks among the market leaders in the UK magazine and periodical sector with its extensive portfolio of print magazines.
- New York Magazine Gets Serious About Video, Especially On Facebook
New York magazine has seen the power of Facebook video and is going all in.
- Google Gives Publishers What Facebook, Apple Haven’t: A Paywall
The New York Times has moved guardedly with Facebook Inc. and Apple Inc., posting just 30 articles a day on new platforms controlled by those companies.
- Soldier Of Fortune Shutters Print Magazine After 40 Years
Soldier of Fortune, the notorious magazine chronicling the shadowy world of mercenaries battling it out in hot spots around the globe, is ending its print edition in April after more than 40 years on newsstands.
- The New York Times Might Ban Visitors Who Use Ad Blockers
New York Times CEO Mark Thompson did not mince words Tuesday when talking about ad blocking, which has been causing more than a few headaches for publishers.
- 4 Little-Known Tools To Curate And Publish Content
Discover four unique ways to curate social media content on Medium, Twitter, SlideShare, and your blog.
- Protecting Intellectual Property Remains The Top Job For Association Of American Publishers
With governments across the globe racing to make revisions to copyright laws to keep up with changes brought on by new technology, the Association of American Publishers engaged in a host of activities in 2015 aimed at protecting intellectual property in the U.S.
- How (All) Publishers Are (And Should Be) Capitalizing On Celebrity
At MPA conference, editorial directors from People, EW, ESPN, Hollywood Reporter, and ESSENCE talk about why celebrities and their magazine need each other.
- Condé Nast And Hearst Magazines Partner To Create Pubworx
Condé Nast and Hearst Magazines, two of the world’s largest magazine media companies, have announced the formation of PubWorx.
- Positive News Relaunches As Magazine After £263k Crowdfunding Campaign
Quarterly newspaper Positive News relaunches this week as an 84-page magazine following a £263,000 crowdfunding campaign.
- In Search Of Facebook Love, Publishers Form Link-Sharing Pacts With Each Other
Publishers today will do anything to grow and find new readers — even if that means teaming up with rival sites.
- Niche Magazine Publishers — What Business Are You In?
The Niche Media Conference was created exclusively for “publisher types” – Publishers, CEOs, Presidents, Publishing Directors, Advertising & Marketing Directors, and Audience Development Directors.
- Tribune Publishing Collapses 30% on Cash Infusion
Tribune Publishing Co. (NYSE: TPUB) announced Thursday morning that it had completed a private placement of 5.22 million shares with Merrick Media in a transaction valued at $44.4 million.
- Wish List: Publishers Reflect On 2015 And Prepare For The New Year
Like with many other professions, newspaper publishers have learned to take any business advice given to them with a grain a salt: “Put up a paywall…tear down that paywall…let’s call them pay meters instead.”
- New York Runs Away With It At The National Magazine Awards
There were two clear winners at Monday night’s National Magazine Awards: New York magazine and departing Esquire editor David Granger.
- The Life And Death And Life Of Magazines
Before you delve into what will no doubt be the final edition of The Best American Magazine Writing, let us all pause to memorialize the demise of the great magazine story.
- Op-Ed: Consumer Trust and The Responsibility Of Publishers
Before the rise of ad blocking technologies, there was an implicit value exchange between content creators and consumers.
- Publishers’ On-Again, Off-Again Relationship with Apps Is Back On
There’s been a good case for most publishers to ignore apps. After all, people only use a few.
- Leading Publishers To Meet On Maximizing Native Ad Business In March
Publishing leaders from Wired, The Economist, U.S. News, and more will converge to share insight on launching and optimizing native ad revenue streams.
- Medium Now Lets Publishers Schedule Posts, Link Twitter Accounts To Publications
Medium has announced that it has begun rolling out several new features aimed at publishers.
- Niche Media CEO’s Share Their Top Tips
As a niche publisher you are up to your ears in daily stuff that must get done yesterday.
- Digital Priorities for Publishers – A Global Snapshot
Numerous digital news media executives around the world shared what their top three digital priorities are for this year.
- How To Win A National Magazine Award
We’ve always been fans of the annual feature writing awards from the American Society of Magazine Editors. The database of winning stories is a trove of great nonfiction.
- Nautilus Partners with MIT Press To Co-Publish Print Edition
Science magazine Nautilus announced a new publishing partnership with The MIT Press aimed at boosting circulation and marketing for the brand’s bimonthly print product.
- Magazines Boost Social Media Audiences, Add 220M New Likes, Followers
Consumer magazines saw their total social media audience increase by over a third last year, adding around 220 million new likes and followers across major platforms including Facebook, Twitter, Instagram, Google+ and Pinterest.
- This New Ad-Blocker Has A Plan To Pay Publishers
The release of iOS 9 last year kicked off a rush of new mobile ad blockers and new controversy, as websites (including this one) decried the new programs as a blow against independent publishers and the open web.
- Food Porn Is The New Click Bait For Audience-Hungry Publishers
The rise of Facebook video has led not only to a video hiring frenzy by publishers, but a veritable feast of food content.
- Publishers & Advertisers Must Regulate Native Ads — Or Else Be Stifled By FTC
In recent weeks, the Federal Trade Commission issued a new set of guidelines for native advertising that has publishers and advertisers alike stirring.
- Advertisers and Readers: How Do Publishers Keep ’Em Both Happy?
Give readers the niched-out content they want and you’ll build a strong, devoted audience.
- 2025: Visions for The Future Of Publishing
It’s a difficult task when technology and behaviour shifts so rapidly, but it’s clear that there are some lines on the graph that have only been going one way for some time.
- The Five Most Influential Trends for Publishers In 2016
Each year Carat Global produces a trends report, looking at the major trends we’ve identified as influential for the year ahead.
- How to Find Amazing Content for Your Social Media Calendar (And Save Yourself Hours of Work)
Source: One of the toughest, and most time-consuming, tasks in community and social media management is finding a stream of high-quality, engaging content to share with your audience every day.
- Magzter Redesigns Their Digital Magazine Apps
Magzter has just revised their complete line of digital magazine apps with a new interface.
- Reuters TV Finds Value Not Just In Making Its Content Free, But In Giving It Away To Other Publishers
In a little less than a year, Reuters has completely changed the strategy around its news video product, Reuters TV.
- What Twitter’s 10,000 Characters Mean for Publishers
Re/code reported this week that Twitter is building a new feature, to be released in Q1 of this year, which will expand the tweet limit to 10,000 characters.
- Publishers Are About To Hit A Wall with Native Ads
The native ad gold rush peaked last year, with the likes of USA Today, Politico and The New Republic setting up units to develop ads that look like editorial articles and videos.
- Metro Corp, Publisher of Boston and Philadelphia Magazines, Announces Cuts
Metro Corp, which publishes Philadelphia Magazine and Boston Magazine, is cutting staff in a corporate restructuring aimed at addressing “the changing media environment.”
- The Big 5 Publishers Sat Out Deal-Making In 2015
The biggest deals in the publishing industry in 2015 occurred outside of the trade sector.
- 2016 Predictions For Niche Magazines: Are You Ready?
We’ve sifted through all the 2016 Prediction Lists to share what is most relevant to niche publishers.
- Dow Jones Creates New Publishing Unit
Dow Jones, the financial news and information company within News Corp. responsible for The Wall Street Journal, has created a new publishing unit.
- Built On Passion: How Vox Media Grew From Its Roots as an Oakland A’s Blog Into One of The Internet’s Biggest Publishers
Vox Media is now a vast digital publishing network with eight individual sites that averaged more than 160 million monthly unique visitors last year.
- Publisher Haymarket Reports £5m Profit on £184m Turnover for 2014/2015
Magazine publisher Haymarket has reported an 8.7 per cent rise in operating profit to £5.03m for the financial year to the end of June 2015.
- Trending Now: New Roles In Magazine Media
The rise of digital media has introduced new job functions to the magazine world—and triggered the demise of others.
- A Proxy War: Apple Ad-Blocking Software Scares Publishers but Rival Google Is Target
When Apple revealed that its new operating system for mobile phones, iOS 9, would feature what the company called “content-blocking Safari extensions”, no one really blinked.
- Digital Publishers Face A Winter Of Discontent
The sunny days of hot growth for digital publishers are fading into a memory as many now face a long, dark winter.
- The IAB Is ‘Concerned’ About The FTC’s New Native Advertising Rules, But Publishers Play It Cool
The Interactive Advertising Bureau last week expressed mixed feelings about the Federal Trade Commission’s new guidelines for native advertising, but the publishers staking so much on selling native ads are yet to show much concern.
- Martech Landscape: What Is Header Bidding — And Why Should Publishers Care?
Next to ad blocking, header bidding is one of the hottest topics among digital advertisers and website publishers.
- 6 Tips for Writing Headlines That Drive Traffic
Using a few simple techniques, you can craft headlines that capture attention and convince people to click through to your content.
- This Was The Year The Media Started Doubting The Web
This was the year that Snapchat, previously best known as a messaging service for ephemeral photos, launched its own version of the news called Discover.
- GQ Tells Readers to Turn Off Ad Blockers or Pay Up
Conde Nast publication GQ is pushing back against readers using online advertisement blocking software, asking them to turn it off or pay to read an article.
- Authors Guild Begins Letter-Writing Campaign to Meet With Publishers
As part of its ongoing effort to raise writers’ income, the Authors Guild is sending an open letter to members of the Association of American Publishers.
- The Year In Reading: Print Books, Magazines, Newsletters Hold Their Own In 2015
In the 17 years following the introduction of e-book readers in 1998, digital reading has brought about enormous changes in the bookselling, publishing, and reading landscapes.
