Publishers looking to deliver more value to their readers, may inadvertently do so at the cost of user experience. “In our shared pursuit to push the web to do more, we’re running into a common problem: performance.
Last summer, I picked up a score of great ideas from the FlipMyFunnel conference in Boston. This year, the conference has joined forces with two other B2B niche conferences to form the B2B Sales and Marketing Exchange…
For those in the events business, you know the better experience you provide for sponsors, the more revenue you generate.
The good news is that somebody is once again making money from journalism. The bad news is that it’s not those who are doing the actual work of producing journalism; instead, it’s Google and Facebook, which have figured out how to “monetize” the publication of news.
For each article, Lesewert comes up with a “reading value” score that brings together the data on how many print readers at least noticed it and how much of it they read.
Bon Appétit’s “Hot 10″ list of the best new restaurants in the country began as a typical magazine feature when it made its debut in BA‘s September restaurants issue in 2009.
