The Media Minute 02.10.2021

With a number of different types of emails to capture eyes and clicks, you can execute different campaigns efficiently and effectively.

COVID-19 hit the media industry hard (live sports, concerts and trade shows). Global entertainment and media saw its largest revenue decline in more than two decades.

However, the pandemic also presented an opportunity to embrace digital strategies that align with consumer trends and expectations.

The Q3 2020 Digital Publishers Revenue Index (DPRI) from the Association of Online Publishers (AOP) and Deloitte shows that the shift to subscription revenue amongst publishers gained serious momentum.

Magazines have prevailed with an annual global revenue of approximately $67.5 billion in 2020. If you want to start a new magazine or pivot to digital editions, this blog is for you.

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