When it comes to magazine media and digital publications, reliable software tools are a necessity. From publishing CRM and magazine design, to circulation and subscription management, this ultimate guide to magazine software is an overview of the most popular software tools in the publishing industry.
A report commissioned by Meta about Facebook’s relationship with news providers argued the platform is not a “must-have” one for publishers. The report claimed links to news stories account for less than 3% of what Facebook users around the world see in their feeds and that publishers’ content therefore “plays an economically small and diminishing role” on the platform.
The good news is the time consumers spend using media continues to grow in both the U.S. and worldwide. The bad news, according to the latest edition of an annual forecast released by PQ Media, is the share of time they are spending with ad-supported media continues to decline.
A new survey of 2,000 consumers in North America reveals that 41% would like to hear from brands weekly — and 32% say they will shop elsewhere if brands send them irrelevant messages.