Six Questions Publishers Need To Ask Their RTB Vendors As a publisher, one of the most important decisions you make is choosing an RTB vendor. You’re selecting the partner who will help you to convert your audience into revenue and grow your business.
New Nonprofit Looks To Foster Publishing Industry In The West
With approval from the IRS of its request for nonprofit status expected within the month, the organizers of the Colophon Center have announced plans to create a new foundation aimed at promoting book publishing in the West.
How Siri, Alexa And Other IPAs Will Revolutionize Publishing
For the past several years, I’ve been writing about how containers, such as books, newspapers and magazines, are slowly fading away. They’ll certainly be around for many years, but their relevance will slip into the background as personalized, digital content streams become more important.
What Publishers Need To Know About Google Daydream
One of the most fascinating presentations at the FIPP event in London recently focused on how The New York Times is developing its virtual reality offering.
Specialized Publishers Share Challenges, Insights At SIPA Conference
There was no panel discussion on Snapchat at the 40th annual SIPA Conference, “Pivoting For Profit,” a three-day event catering to specialized information publishers in Washington, DC, earlier this week.
