- Digital Publishers Making Profits Out Of Print
Print, long bashed as a relic of a bygone era, seems to be making a comeback with an unlikely bunch of backers — digital-content companies.
- You Can’t Spell $ales Without Team
Publishers don’t really set the sale price for their product; they suggest one that invariably needs to be lowered after a buy begins.
- Print Is The New Black
Why spend €40,000 a page to advertise in Vogue when, for the same amount of money, you can publish an entire magazine?
- NYT Now App: Abridged News On Mobile Devices At Half The Cost
The New York Times has announced abridged stories from its own publications, and other source around the internet, optimized for mobile device reading.
- Flipboard Acquires Competitor News Reader Zite
In order to facilitate further growth the company has bought out one of their competitors, Zite.
- 4 Social Media Tools To Improve Your Social Media Marketing
Social media tools and tips to help community managers.
- Android Tablet Sales Have Blown Past Apple’s iPad
The latest Gartner report on tablets has raised some eyebrows for its claim that 2013 saw Android tablet sales blew past Apple.
- Distribution Channel Or New Publishing Platform? Perspective Often Determines Approach To Digital Editions
Are the new digital newsstands simply a new way to distribute old products? Or are digital devices as different from print, as television was from radio?
- UK Mobile Advertising Set To Overtake Newspaper Ad Revenue In 2014
UK mobile advertising spend is forecast to top £2bn and overtake newspaper ad revenue for the first time in 2014.
- Why So Many Digital Publishers Are Flocking Back To Print
With circulation numbers sinking and print ad rates dipping just as fast, now seems like a really bad time to start a magazine.