• Ad Sales: You Have To Rattle Some Cages!

Are YOU assertive enough? I think it’s one of the BIGGEST problems salespeople have when making calls.

• Why Integrated Marketing Tools Are A Sales Rep’s Best Friend

If you work in ad sales and depend on your CRM, some tools are absolutely essential.

• Martha Stewart Living: A Recipe For Magazine Success — Stay Authentic To Your Namesake & Pure To Your Audience

Martha Stewart Living is reveling in its continued energy and commitment to its audience with a brand new redesign that refreshes the already notable brand.

• Publishers Say Email Is #1 Revenue-Driving Technology

New research by Publishing Executive shows stalwart technologies like email and ad serving earn publishers revenue — while lead gen and ecommerce point to shifting business models.

• The End Of An Era For The Magazine Industry

What does the departure of four top editors say about the future of magazines?

• It’s Take Two For Take Magazine

After nearly folding in 2016, the magazine is back and better than before.

• ‘It Is Harder To Differentiate In The Platforms’: Publishers Want More Data, Monetization Options From Facebook, Google And Apple

Publishers gathered this week at the Digiday Publishing Summit in Key Biscayne, Florida, where the challenges of making money on distributed platforms was a hot topic.

• Shortlist Media Celebrates 10th Anniversary

ShortList, the men’s magazine that redefined print media in the UK, has unveiled a collectors’ edition to celebrate the 10th anniversary of its launch.

• Openx Announces Acquisition Of Two Technology Companies To Provide Advanced Audience And Inventory Quality Protections For Publishers Globally

Company announces it has completed the acquisition of Mezzobit and PubNation