The Media Minute 10.10.2017

Glamour has launched the #PoweredByWomen initiative, dedicated to supporting female creative talent within the industry with the aim of sparking conversation around gender equality.

A few years ago, Google regularly traded barbs with major news publishers in public. Today, Google is rewiring its search engine to appease them.

As another year draws to a close, key figures at major publishers share insights on how they are defining success and refining their strategies moving forward.

According to the Edison Research 2017 Infinite Dial Study, overall familiarity with podcasting has reached 60% in the U.S. and the monthly audience for podcasts is 67 million listeners.

The truth is you cannot grow your business if you don’t delegate.

Aaron Hicklin, Editor in Chief, of Out magazine asks in his intro to the 25th Anniversary issue of the magazine, “How do you write an editor’s letter marking an anniversary?

As CEO of Chartbeat, a software and data provider to publishers, he showed editors, in real time, which stories were “trending” on their sites.

Facebook’s obsession with figuring out how to make money from video has some publishers wondering what’s happening with its other recent big initiative, Facebook Instant Articles.

Publishers have embraced data as invaluable decision-making tool that guides content strategy and audience development.

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