This year’s American Magazine Media Conference was all about “media” with hardly any attention paid to the actual “magazines,” but I did come across two revealing quotes.
Say what you will about baby boomers, but they still have an appetite for the written word. That’s why AARP The Magazine is expanding its editorial staff with up to 15 new hires even as most major publishers retrench.
With social platforms sending only a piddling amount of revenue back to publishers, some media companies are rethinking the idea of hiring costly platform-specific editorial staffs.
MIAMI–(Business Wire)–Ryder System, Inc. (NYSE:R), a leader in commercial fleet management, dedicated transportation, and supply chain solutions, today announced that it has been named by FORTUNE magazine as one of the World’s Most Admired Companies.
Digital publishers are caught up in a new health craze. After a years-long pursuit of scaling an audience, many publishers are now launching vertical sites, which has resulted in several dedicated to health and wellness.
Instagram rolled out Galleries on Wednesday, a new way to share up to ten photos or videos in a carousel, and fashion publishers are already keen to test it out.
How the two-year-old trade magazine assumed a leadership role in one of America’s fastest growing industries.
There’s no new owner for Time Inc. yet. But the list of those still in contention is narrowing, as the magazine company has evidently decided it’s not into the idea of being sold off piecemeal.
It’s no surprise that advertising isn’t quite the engine for media companies that it once was. Horsepower is leaking away as print circulations shrink and digital ad spend is hoovered up by platforms rather than publishers.
