The Media Minute 03.10.2021

Learn more about website visitor tracking, how it works, and how your business can benefit from the data it provides.

Successful direct-to-consumer brands have a strategy for every customer touchpoint. These new startups made this way of marketing and selling into its own model with a renewed focus on understanding what customers want, expect, and need.

In a somewhat surprising move, Google announced that it’ll stop using users’ browser history for ad targeting. The company stated it won’t develop new ways to track individual users across the internet, once it phases out existing ad-tracking technology from Chrome browsers.

In the third part of our How to Start a Magazine series, we’re giving you tips on marketing a magazine, growing readership, and retaining your existing subscribers.

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