Marketing automation is the process of digitally automating marketing tasks. It enables businesses to streamline and measure campaigns more efficiently, nurture leads, free up to-do lists for more creative campaigns, and save money.
As publishers reflect on 2020, most will agree that COVID-19 took center stage. The year was filled with business struggles, but it also offered new growth opportunities.
2020 was the year of COVID-19, but for platforms, it was the year legislative pressures finally boiled over. In the US, multiple Congressional hearings focused on antitrust, censorship, and data security.
Discover the best magazine software for audience development and lead generation, circulation management, flat planning, digital editions, and more.