The age of the Internet re-wrote all the old rules, making it necessary for publishers to adapt quickly. Ever since then, publishers have had to get used to new trends arriving every couple of years – from e-books to social media to video to audio – and pivoting to stay afloat.
As publishers grow more sophisticated with their reader revenue strategies, one trend in its early stages is the introduction of group calls and meetups as a benefit for subscribers or members. Here, we look at how three publishers have found value in subscriber and member-only calls and meetings, not just for their audience, but as a vehicle for sourcing new stories and connecting with potential new readers.
Hearst has recently taken incremental steps towards digital reader revenue. But Hearst Magazines’ first membership product, Runner’s World+, will act as a blueprint for Hearst’s other enthusiast publications moving into reader revenue.
President Trump’s re-election campaign this week filed its second libel lawsuit within a six-day period against a newspaper, taking a more aggressive stance against the news media the president once described as an “enemy of the people.
With more and more companies asking employees to work remote amid the coronavirus outbreak, we compiled some tips to help keep business running as usual from home.
- None of the video advertisers who were notified about Facebook’s proposed $40 million class-action settlement over inflated video metrics have objected to the deal, class counsel says in papers filed Friday.