Clearly, publishers are struggling to survive in today’s complex ecosystem, and given the dramatic and consistent changes, it’s understandable. Here are four strategies that can help publishers thrive and drive revenue in the face of this adversity
The Post and Courier of Charleston, South Carolina grew its digital subscriptions by 250% (from 1,700 to 6,000) between 2017 to 2019, reports Digiday. It did so after shifting focus from pageviews to measuring time spent and engaged minutes.
The podcast industry continues to attract a lot of money and attention. For some podcast publishers, local audiences are limited, leading them to look overseas for audience and revenue growth.
The Boston Globe and technology platform Newlab have teamed up to support the development of new data-driven AI-based tools through the Newlab Venture Studio.
St. Louis Magazine , circulation 40,000, hosted a Food Fight voting bracket featuring iconic foods from the city of St. Louis. The people of St. Louis — like those of other cities — have some passionate debates about the region’s most iconic foods. We expected a bracket of this type would drive tons of engagement from our readers.
As our news industry grows and expands beyond paper, we want to profile not just newspapers, but all news publishers that are doing exciting things at their companies. We heard back from 70 news outlets around the world, and we’re proud to introduce the 10 “super” news publishers (along with our honorable mentions) that made the list this year.