Bad Data Blues: The Impact Data-Quality Issues Have On CRM Functionality, Bottom Lines, And More
No matter how advanced and intuitive CRMs become, they aren’t immune to bad data or the ensuing garbage in, garbage out consequences.
New research from Validity highlights exactly how much of a negative impact bad data can have, with 37% of the CRM users surveyed saying revenue loss has been a direct consequence of poor data quality.
77% of journalists are using AI tools. ChatGPT is the most widely adopted tool amongst journalists with 42% saying they have used it for work in the last year. Transcription and writing tools are the next most popular, pulling 40% and 35% respectively.
There’s Only One Way The News Industry Will Win In The AI Era: Together
Imagine if your best friend told you that he was going to chuck in his job because he’d acquired some magic beans that he was going to plant and — well you know the rest. But that has been the story of newspapers and the internet.
Direct Mail Magnet: Gen Z And Millennials Especially Like It
It’s time to look at the precursor to email and just about every digital channel — good, old-fashioned direct mail. Younger consumers in particular prefer the channel, according to State of Direct Mail 2025: Consumer Insights Edition, a study from Lob. … Email is the channel most tightly integrated with direct mail.
